December 25th, 2008
Working in the online recruitment industry, I’m often amazed with the variety of ways job site owners charge the users of their service. My company produces software packages for building job board sites, and we configure these different charging plans for our clients. The first thing that I noticed is that there was no standard business model that job site owner choose. Everyone is trying to use unique model, and it rarely repeats. There are many payment options and variations that can be payable.
So here I’d like to describe some of the most interesting charging models I’ve seen. This is based on my own experience, and on the employment sites I’ve seen on the Internet.
- Employer pays for a number of resume views – This is the most popular model and also used on many popular job sites.
- Job seeker pays for making his resume viewable to employers free of charge. This means that when posting a resume, the job seeker has two options. First option is free for job seeker, but employer will have to pay to view job seeker resume. Second option is payable for job seeker, and employer wont have to pay to view the resume.
- Employer pays for a number of resume views during a particular period of time. E.g. viewing 20 resumes per week.
- Job seekers pay to hide their contact information. Employers are able to contact them only through the web site. This is useful when the job seeker want to be anonymous for some reason, but still needs to communicate with potential employers.
- Job seekers pay to possibly include additional information to their resumes, such as enhanced skills description, pictures or videos.
- Employer pays for unlimited job posting for a particular period of time.
So if anyone has any additions to my list feel free to post it in the comments. I am always interested in learning about new models for charging.
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September 30th, 2008
Generally speaking, when it comes to any software solution for Web business, we often ask ourselves: what is the best option? There are so many offers, which one should you choose? Moreover, building an online job board requires much effort today, since the market is heavily competitive. So you, as a site owner, should offer something unique to your online recruitment service users.
You know who never asks this question? Developers who can make there own software. Since we are not developers we become dependent on those them and we have to choose whom to trust. The choices now are to either to buy the ready-made job board script, or pay somebody to make a solution especially for you.
There are a lot of discussions on the Web about this topic, but let’s just take a look at all the “pros and cons” of each option and come up with an answer to your questions.
Personalized Solution
There are lots of freelance companies over the Internet, which will create any functions you need for your job board site. To find those companies or individual freelancers you can use special freelance web sites, where you can post your project description and get bids from freelancers. Here is a list of the most popular freelance sites:
www.elance.com, www.getafreelancer.com, www.guru.com, www.scriptlance.com
Pros:
- Personalization: With individual solutions you will get exactly what you need (ideally). You will have a piece of software designed specially for your career website with consideration for your business model. As a result you’ll get the job site with unique features, which no one has.
Cons:
- Time-consuming: If you want a personal job board script you will need to be patient, because it will take much longer than just filling out the payment form for a ready-made script. Moreover, you are lucky if you can find a team which is able to work within your deadlines. In many cases developers fail to meet the deadlines explaining it with some unforeseen technical problems arisen during the development process which, of course, you cannot verify because you do not understand the development process.
- Expensive: Completely personalized scripts might take too long to complete and, as you know, a developer’s time costs a lot. Usually the price is measured with the number of people involved in the project and the number of hours to be spent on it. So, if you want a really personalized solution, you’ll pay much more then expected.
Ready-Made Solution
Today there is a huge choice of software solutions for a job board web site. Here is a list of the most popular scripts:
www.smartjobboard.com, www.jamit.com, www.jobbex.com, www.joblite.co.uk
Pros:
- Relatively cheap: Absolutely true, because the script is made once and then it’s being sold to as many people as possible. They don’t have to spend time and effort every time they want to sell the software, they just sell a copy of what they’ve already made.
- Everything included: The good side of this is that you get all the basic features you need based on the customers feedback (otherwise they wouldn’t sell many copies). You can be sure most of your needs will be met because many customers have already requested the existing features.
- Updates. Ready-made scripts are also good for those who are used to keeping their ear to the ground. In order to stay ahead of their competition, ready-made job board scripts are constantly being updated based on feedback from their customers, the news and the latest trends.
- Community support: Last, but not least, community is a big help whenever you are confused about something about a product (let’s be realistic, many things can happen). A group of people with similar issues are often ready to help with advice or in some cases provide technical support.
Cons:
- No personalization: You get the same job board script as all other customers of this company, which means at that in the beginning you have no competitive edge, other than your ideas. If you need some expanded features you have to ask for the original developer’s help.
- Unnecessary features: With all the benefits you get, you can often get a lot of unnecessary features. Companies do their best to satisfy their customer’s needs, but we are all different, so that’s why the only way to satisfy all of their customers is to offer all they can. That’s what they do: all possible features are included by default, which can make the script difficult to manage and even to use, and often bloated in size. Again, without developers, you will not be able to get rid off unnecessary items.
Looking at all Pros and Cons of both solutions, it’s difficult to choose one and go for it. Ideally, you should choose something that combines all the “pros” of these two choices and this will be the right solution. Is this possible? Yes, with some products like www.smartjobboard.com, which are offered as a ready-made job site script, but allow for custom modifications. There are not many companies offering this kind of flexibility, and even less that provide both at high quality. Professionals who can do this are priceless. In case you don’t find one, you should go for a ready-made solution as it seems that this option has more convincing “pros” in comparison to personalized job board scripts.
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